A car’s brand says much more about it than you would imagine. For example, just think about how people automatically associate Bentley with luxury and Ferrari with speed and high-performances. What’s even more interesting is the amount of attention car companies put to their logos and that everything you see there has a deeper meaning. With that said, let’s check out the top 5 car logos and their unexpected meaning.
The German car manufacturer is known for creating some of the most reliable and fastest cars this world has ever seen. Moreover, Audi’s logo is famous and most people associate it with the Olympics. However, this is not the case since the four rings actually represent four companies (Wanderer, DKW, Horch and Audi) which were merged back in 1932 under the Audi brand.
What better way to describe the meaning of Ferrari’s logo than to list what Enzo Ferrari himself had to say about it: “The horse was painted on the fuselage of the fighter plane of Francesco Baracca, a heroic airman of the First World War. In 1923, I met count Enrico Baracca, the hero’s father, and then his mother who said to me one day to put her son’s prancing horse on my cars because it brings good luck”. We should also mention that the yellow color behind the black horse is not a simple yellow, it’s in fact the color of Modena.
The three-point star is renowned throughout the world for inspiring luxury. People always try to say that this logo shows how bold the brand can be with its designs. However, what many might not know is that it represents Mercedes’s domination over air, land and the sea.
As everyone already knows, the Lamborghini brand was created by Ferruccio Lamborghini. The angry bull which can be seen on all Lamborghinis is actually Ferruccio’s zodiac sign who was born on April 28th, 1916.
Bayerische Motoren Werke AG (BMW)
The white and blue BMW logo holds a special place in every car lover’s heart. Although, while some might think the logo is based off an airplane propeller, it actually represents the Bavarian Free State colors.